Linecker Amorim
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business
Brian Balfour’s Growth Framework - One Problem, One Solution, One Channel
Choose Your Weapon - Free Trial, Freemium, or Demo
Direct Marketing Sales Strategy Using Different Angles
Don't Turn Into Human SPAM
Embrace Selling Out
How to Building a Profitable Personal Brand
How to Create Compelling Offers
How to Define the Core Product
How to Find The Right Market
How to Increase Perceived Value
How to Price Your Offers
Learn to Take a Punch
Open Up Your Cabinet of Curiosities
Share Something Small Every Day
Stick Around
Teach What You Know
Tell Good Stories
Think Process, Not Product
Why Product-Led Growth is Growing in Relevance
You Don't Have to Be a Genius
concepts
ability
accuracy
action
adapt
analysis
anxiety
authenticity
automation
awareness
behavior
belief
benefit
bias
biblical principle
business system
business
capability
career
clarity
cognition
communication
compare
complex
concept
conscience
content
creativity
critical thinking
data
decision fatigue
decision-making
decision
desire
dream customer
education
efficiency
emotion
entertainment
Entrepreneurship
environment
eternal life
evidence
experience
fairness
faith
flexibility
focus
framework
goal
godly
habit
health
idea
imagination
information
innovation
innovative
input
insight
intellectual property
intelligence
knowledge
leisure
logic
management
market
mental health
mental
money
motivation
need
objective
objectivity
offer
organization
outcome
output
perception
performance
personal development
personal values
plan
pleasure
principle
priority
problem-solving
problem
process
procrastination
product
productivity
profit
project management
project
proposition
purpose
quality
research
resource
result
risk management
roadmap
routine
scalability
scope
service
share
sincerity
situation
skill
software development
solution
stability
standard
story
strategy
subconscious
success
sustainability
synthesis
system
talent
target audience
task
team
theory
thinking
thought
time-to-money
time
tool
trigger
truth
unique value proposition
value
work
writing
data
The Definitive Guide to Data Storytelling
0. The Definitive Guide to Data Storytelling
01. Introduction
02. The Core Components of Data Storytelling
03. The Benefits of Data Storytelling for Businesses
04. How to Apply Data Storytelling - A Step-by-Step Approach
05. Tools and Technologies for Data Storytelling
06. Best Practices in Data Storytelling
07. Common Mistakes and How to Avoid Them
08. Case Studies - Successful Data Storytelling Examples
09. The Future of Data Storytelling
10. Conclusion & Additional Resources
Data Exploration - A Comprehensive Guide
Data Segmentation Cases
Evaluation the Investment in Data Professionals
The Value Data Professionals Bring to Businesses
mental health
Complete Guide to Freeing Yourself from Anxiety
0. Introduction - Freeing Yourself from Anxiety
1. Understanding Anxiety
2. Identification and Evaluation
3. Therapeutic Interventions
4. Pharmacological Interventions
5. Lifestyle and Well-Being
6. Self-Management Techniques
7. Maintenance and Prevention
Emotions, Feelings, and Emotional States
1. Introduction
2. Theories of Emotions
3. Basic Emotions
4. Feelings
5. Emotional States
6. Expression of Emotions and Emotional States
7. Regulation of Emotions, Feelings, and Emotional States
8. Emotions, Feelings, and Emotional States in Relationships
9. Emotions, Feelings, and Decision-Making
10. Emotional Disorders and States
11. Conclusion
Balancing Routine and Emotional Well-Being - A Guide to Staying Engaged in Your Habits
How to Enjoy the Process, Not Just the Results - A Practical Guide
The Balance of Rationality - When to Use It More and When to Use It Less
The Importance of Balancing Emotional and Logical Decision-Making
Understanding and Overcoming Black-and-White Thinking
Understanding the Three Intelligences - Rational, Emotional, and Spiritual
personal growth
books
$100M Offers - How to Make Offers So Good People Fell Stupid Saying No
PARA Method - Simplify, Organize, and Master Your Digital Life
Product-Led Growth - How to Build a Product That Sells Itself
Show Your Work! 10 Ways to Share Your Creativity and Get Discovered
courses
The Digital Economics
How to Create a Project List
The Most Valuable Assets in Life and Society
product management
Product Leadership - PM3 Course
1. Leadership Fundamentals
1. Role of Leadership
1. Product Leadership - The Role of Product Leadership by Company Type
2. Product Management Career Path
3. Leadership Structure in Product Teams
4. The Primary Responsibility of Product Leadership
5. Understanding the Role of Vision and Strategy in Product Leadership
6. Developing People in Product Leadership
7. Delegation Levels and the Y-Track in Product Management
8. Leadership Anti-Patterns in Product Management
2. Product Strategy Fundamentals
1. The Concept of Product Strategy
1.1. Creating Strategy - The Roadmap to Your Product Vision
2. Company strategy and product strategy
3. The components of the strategy
4. Good strategy and bad strategy
5. Roles in Strategy Development
6. Case Study Building a Product Strategy - Lessons from Unico
3. Finance for Product Leaders
1. Basic Concepts
2. What Every Product Manager Needs to Know About Finance
3. Multiple Ways to Detail a Profit and Loss (P&L) Statement
4. Making Projections for Product Management
4. The Challenges of Product Leadership in Large Companies
1. Uncertainty
2. Product Leadership and Digital Savviness
3. Business Demands, Technology Implements - Overcoming a Common Challenge in Digital Transformation
4. Business Resistance to Discovery - Addressing a Common Challenge in Product Development
5. Managing Delivery Dates in Product Development
5. Bonuses
Guide for a Product Leader
Your First 90 Days as Head of Product - Where to Focus
2. Vision and Strategy
1. Unfolding Vision to Execution
Bonus. Creating Vision and Strategy
1. Creating Vision and Strategy - A Guide to Crafting Your Product Vision
2. Creating Vision and Strategy
3. Checklist - How to Build a Product Vision
4. Checklist for Building a Product Strategy
1. Purpose and Company Statement
2. Product Vision and Product Statement
3. Planning - Translating Strategy into Action
4. Business Theses
2. Strategy Tools
1. Outcome Driven Innovation
2. SWOT Analysis
3. Playing to Win
4. Porter’s Five Forces - A Strategic Analysis Tool
BCG Matrix - A Tool for Strategic Portfolio Management
3. Differentiation Strategies
1. Differentiation Strategy - The Challenge of Standing Out
2. Understanding Changing User Satisfaction Over Time
3. Creating Differentiation Through Memorable Peaks
4. Tools to Support Differentiation Strategy
5. Using the Strategy Canvas for Differentiation
4. The strategy neck - Using market research to make decisions
1. Market Research and the Product Leader's Role
2. Advanced Market Analysis and Tools for Product Leaders
3. Structuring Research and Analysis for Strategic Decision-Making
4. Attack Focus - Analysis and Deconstruction
5. Customer Acquisition Strategy
1. Customer Acquisition Strategy - Growth Pillars for Scaling a Business
2. Consumer Behavior Changes and Impacts on Growth Strategy
3. Sales-Led Growth - Characteristics, Advantages, and Strategic Considerations
4. Marketing-Led Growth - An Overview of Characteristics, Advantages, and Disadvantages
5. Marketing-Led Growth - Is It Right for Your Business
6. Product-Led Growth - A Comprehensive Guide
7. Product-Led Growth - Advantages, Disadvantages, Examples, and When to Consider
8. RD Station’s Product-Led Growth Strategy - A Case Study
9. Key Questions About Acquisition Models - Insights and Answers
6. Communicating and Aligning Product Strategy
1. What to Communicate
2. Understanding Your Audience
3. Using OKRs and Value Proposition
4. Using Go-To-Market, Roadmaps, Metric Trees, and Bet Cards
5. Governance and Monitoring Product Strategy
6. Case Study - OLX Pay
3. People Management
1. Product Sense
1. Introduction to Product Sense
2. Teaching and Measuring Product Sense
3. Skills and Competencies of Product Managers
4. How to Allocate Product Managers Based on Different Profiles
2. Attracting and Developing Product People
1. Attracting and Recruiting Product Managers
2. How to Organize a Product Hiring Process
3. Onboarding Product Managers
4. Building High-Performance Teams
5. Evaluations and Individual Development Plans
6. Feedback and 1on1 Meetings for Product Managers
8. Performance Management and Non-Negotiables
9. Evaluation Tools
3. Leveling and Ladder
2. Inspirations and Initial Draft of the Ladder
4. Structure and Governance
1. Structuring Product Teams to Achieve Their Goals
1. Team strategy and topology
2. Creating and Forming Product Teams
3. Examples of Team Topologies
4. Allocating Product People
2. Best Practices for Leading a Product Area
1. Best Practices for Leading a Product Team
2. Role of a Product Leader - Part 2
3. Best Practices for Product Leadership
4. Product Leadership at Pipefy - Practical Example and Contextual Leadership Tips
Product Leadership - PM3 Course
Product Management - PM3 Course
1. Fundamentals of Product Management
1. Introduction and Fundamentals of Product Management
1. What is product management
2. Product Management vs. Product Marketing
3. Types of Companies and Products
4. Product Life Cycle
2. Skills Expected from a Product Manager
1. Key Characteristics and Skills of a Product Manager
2. Responsibilities of a Product Manager
3. Leadership Tips for Product Managers
4. Relationship with Other Departments
3. How To Become a Peak Product Manager
How To Become a Peak Product Manager
4. Product Team Structure
1. Introduction to Product Teams
2. Roles Within a Product Team
3. Different Ways to Organize a Product Team
4. Scaling Product Teams
5. Role of Product Leadership
1. Who is the Product Leadership
2. Principles and Values in Product Leadership
3. Understanding Product Culture
4. Key Responsibilities - Defining and Evolving Product Vision
5. Team Organization and People Development
6. Tools for Leading Product Teams
7. Relationship Management and Agreements
2. Product Market Fit
1. Business Model Canvas and Value Proposition
1. Step-by-Step Guide to the Business Model Canvas
2. Business Risks - Identifying and Managing Potential Challenges
3. Value Proposition - Crafting a Compelling Product Offering
Bonus - Marketplace Dynamics, Growth, and Expansion Strategies
2. Product Fits
1. Introduction to Product Fits
2. Understanding the First Steps Towards Product-Market Fit and Solution Fit
3. How to Approach Problem-Solving in Product Development
4. How to Measure Product-Market Fit (PMF)
5. What to Do If Things Go Wrong
3. Examples of risk mitigation strategies
1. Mitigating Risks in New Businesses and Product Development
2. Value Risk in Product Development
3. Business Risk in Product Development
4. Usability Risk in Product Development
5. Mitigating Technical Feasibility Risks in Product Development
Bonus - Concepts, Differences, and Examples PoC, MVP, and Prototype
3. Product Discovery and Design
1. User Experience Fundamentals
1. Designing for User Experience - Understanding and Crafting Meaningful Interactions
2. Elements and Methodologies for Designing User Experience
2. How a PM and UX Work Together
1. How PMs and UX Designers Collaborate - A Comprehensive Guide
2. Case Study - PM and UX Collaboration to Improve Loan Processing at Creditas
3. Contributions to Delivery and Use Cases for Inspiration
3. Explore Problems and Discover Opportunities
1. What is a Product
2. Defining the Problem
3. Research
4. Synthesizing
4. Solution Ideation and Definition
1. Ideation & Solution Definition
2. Definition & Prototyping Techniques
5. Validation, Iteration and Final Tips
1. Validation, Iteration & Final Tips
6. User Journey
1. Customer Journey
2. Finding the Customer Journey
3. Onboarding - The First Step in the Customer Journey
4. Tips for Designing Onboarding
4. Product Strategy
1. Product Strategy and Vision
1. Strategy vs Vision - Understanding the Differences
2. Good Strategy vs. Bad Strategy - Understanding the Difference
3. Step-by-Step Guide to Crafting a Strategy
2. Using OKR in everyday life
Defining OKRs - A Comprehensive Guide
3. Product Roadmap
1. What is a Product Roadmap
2. Developing a Product Roadmap
3. Types of Product Roadmaps
4. Planning Outcome-Oriented Roadmaps
4. Release Planning
1. Concept and Key Participants
2. Release Planning and Prioritization
3. Release Size in Product Management
5. Market Research
1. What is Market Research
2. Structuring Market Research
3. Market Estimation
4. SWOT Analysis - A Comprehensive Approach
5. Competitive Analysis
6. Closing the Market Analysis
6. How to manage stakeholders
1. Stakeholder Mapping and Communication
2. Co-creation and Buy-in
3. Unplanned Demands
1. Product Strategy Essential Concepts
5. Data and Analytics
1. Business and product metrics
1. Introduction to Metrics
2. Key Metrics in Product Management
3. Metrics Frameworks in Product Management
4. Metrics in Day-to-Day Product Management
2. Data to make decisions
1. The Role of Business Intelligence in Product Management
2. Web Analytics and Data Warehousing
3. Case Study - Optimizing the Order of Service Requests at GetNinjas
4. Data Team Structure and Profile
3. SQL for data analysis
1. Do Product Managers Need to Know SQL
2. Anatomy of a SQL Query - SELECT and WHERE
3. Anatomy of a SQL Query - GROUP BY to Subqueries
4. SQL Functions for String and Date Manipulation
5. A-B Testing
1. Introduction to A-B Testing
2. Steps of an A-B Test - Part 1
3. Steps of an A-B Test - Part 2
4. Best Practices for Your A-B Test
How to Interpret and Communicate A-B Test Results
6. Product Day-to-Day
1. Prioritization Techniques
1. Where to Start with Prioritization Techniques
2. Prioritization Frameworks - MoSCoW
3. Prioritization Frameworks - Investment Portfolio
4. Prioritization Frameworks - The PICK Matrix
5. Prioritization Frameworks - ICE and RICE Score
6. Kano Model - A Prioritization Framework
7. Prioritizing Hypotheses or User Pain Points - Frameworks and Strategies
8. Best Practices for Prioritization
2. Requirements specifications and rollout
1. Working Backward - A Product Management Approach
2. Specifications in Product Management
3. Post-Release Best Practices in Product Management
4. Product Launch Strategies in Product Management
3. Agile Methodologies
1. Introduction to Agile Methodologies
2. Scrum - A Practical Approach to Agile Project Management
3. Kanban - A Management Model for Workflow Optimization
4. Agility in Practice – Part 1
5. Agility in Practice – Part 2
6. Agile Methodologies - Closing Thoughts
4. Agile in everyday life
1. Agile in Everyday Work - Introduction
2. Systems Thinking - An Agile Perspective
3. Effectiveness in Agile Teams
4. Efficiency in Agile Teams
5. Closing Thoughts on Agility
5. Sunsetting a Feature - When and How to Retire a Functionality
7. Product Culture
1. Principles of good product teams
1. Principles of Effective Product Teams
2. Case Study - Changing Product Culture at Creditas
3. Bad vs. Good Product Teams
2. Product Operations
1. Introduction to Product Operations
2. The Three Pillars of Product Operations
3. The Voice of the Customer - Example 1 – Internal Idea Portal
4. The Voice of the Customer - Examples 2 and 3
5. Product Data
6. Tools and Processes - Example 1
7. Tools and Processes - Examples 2 and 3
8. When and How to Start a Product Operations Team
9. Product Operations - Profile and Career Development
10. Product Operations at OLX - How to Measure Success
11. Measuring Success in Product Operations - Key Indicators
12. Maturity Models in Product Operations
Product Management - PM3 Course
Quick Guides
Measuring the Best Metrics in Product Management
Perfect Product Development Management
Delivering Results in Software Development - Systems and People
How to Plan a Product Quarter A Step-by-Step Guide
Modern Software Estimation for Fast-Paced Companies
Product Management - A Structured Approach
Requirements Gathering and Management
The Communication Pyramid - A Strategic Blueprint for Product Success
The Lifecycle of Software Product Development in Modern Startups
Understanding the Differences Between Product Roadmap and Technology Roadmap
User Stories - A Comprehensive Guide
productivity
All about habits
1. Introduction to the Study of Habits
2. Formation of Habits
3. Breaking Habits
4. The Science of Habits
5. Types of Habits
6. Developing Good Habits
7. Case Studies and Examples
8. Practical Applications
9. Conclusion
Don't Define Goals, Create Systems
Efficient Strategies to Identify Tasks for Enhanced Productivity
Getting Things Done (GTD)
Healthy Boundaries - Definition and Practical Examples
Intelligent Decisions are Based on Real Needs
Mastering Productivity - From Task Identification to Self-Care
skills
English
1. Complete Study Plan - From Basic to Advanced English
Mastering Assertive Communication - A Guide to Speaking Concisely Without Unnecessary Justifications
software engineering
Understanding SALT in Password Hashing - Benefits and Proper Implementation
spiritual growth
bible
devotionals
Gratitude and Pray
people
Jesus
Luke
Mary
Matthew
Timothy
principles
A Friend Loves at All Times
A Generous Person Will Prosper
As Water Reflects the Face, So One’s Life Reflects the Heart
Be an Example to Others
Do it all in the name of the Lord Jesus
Embracing Generational Blessings
Encourage One Another Daily
For God Did Not Send His Son Into the World to Condemn the World, But to Save the World Through Him
For We Are God's Handiwork
For Where Two or Three Gather in My Name, There Am I with Them
Generosity Inspired by Christ
God is Spirit, and His Worshipers Must Worship in the Spirit and in Truth
God Works for Our Good
God's Recognition of Service and Love
He Who Finds a Wife Finds a Good Thing and Obtains Favor from the Lord
He Who Walks with the Wise Grows Wise, but a Companion of Fools Suffers Harm
Honor the Lord with Your Wealth
If Your Enemy is Hungry, Give Him Food to Eat; If He is Thirsty, Give Him Water to Drink
Jesus is Wisdom Itself
Let Peace Rule in Your Hearts
Let the Morning Bring Me Word of Your Unfailing Love
Let the Peace of Christ Rule in Your Hearts
Live in Peace with Everyone, as Much as Possible
Love Your Neighbor as Yourself
Praise the Lord, for the Lord is Good
Pursue Peace with All People
Resting in God
Seek First the Kingdom of God
The Golden Rule - Do Unto Others As You Would Have Them Do Unto You
The Lord is Near to the Brokenhearted and Saves the Crushed in Spirit
The Pioneer and Perfecter of Faith
The Principle of God's Choice of the Lowly
The Principle of Humility and Repentance
The Principle of Loving Simplicity
The Principle of Serving One Master
The Ultimate Relation of Love
Trust in the Lord Forever
Trust in the Lord with All Your Heart
We Love Because He First Loved Us
Whoever Pursues Righteousness and Love Finds Life, Prosperity, and Honor
Whoever Spares the Rod Hates Their Children
You Will Never Be Greater Than the One Who Limits You
Your Word is a Lamp for My Feet, a Light on My Path
small groups
Small Groups
1. starting
Starting a Small Group
Sample Small Group Activities
2. multiplication
Small Group Multiplication
Small Group Multiplication Q&A
Workshop Small Groups Multiplication
studies
Biblical Panorama
5. Key Periods in Biblical History
0. Introduction
1. Creation and the Fall (Genesis 1-3)
2. The Patriarchal Era (Genesis 12-50)
3. The Exodus and the Law (Exodus - Deuteronomy)
4. The Conquest of Canaan (Book of Joshua)
1. Introduction to the Biblical Panorama
2. The Unity of the Bible
3. Methods for Studying the Biblical Panorama
4. Practical Applications of the Biblical Panorama
Principles for a Light and Joyful Marriage
Serving God or Mammon
Setting Spiritual and Family Goals
Spiritual Disciplines for Couples
summaries
Atomic Habits - James Clear
0. Key Concepts from Atomic Habits - James Clear
1. The Power of Small Daily Improvements
2. Identity Before Results
3. The Four Laws of Behavior Change
4. Habit Stacking
5. Designing Your Environment
6. The Role of Community
7. Tracking and Measuring Progress
8. Overcoming Plateaus
9. The Goldilocks Rule of Motivation
10. Social Contracts and Accountability
purpose
Purpose is the reason or motivation behind an action or existence.
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